Human centered innovation fusing tech and business

Let’s build
a brighter future

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Bonnier News Next is the innovation hub at Bonnier News. We develop ideas and products for the future of publishing. Our team covers areas of expertise from business development, data analysis, UX , marketing and journalism.


Next focuses on tech and development for the whole Bonnier News group. The goal is to rev up the pace and scalability of our innovation and product development. We will increase the quality of the projects and create new, sustainable businesses in line with the overall strategy. Our mission is to build a next-generation media house.


By applying tools and processes from different methodologies like Design Thinking and Lean Startup, we can reach a product market fit for a large number of projects at a high speed - learning from potential customers and other stakeholders.